Use Client Testimonials to Build Waitlists for New Agency Services and Drive Early Adoption
Agencies use Kudowall to launch new services with demand—embedding client testimonials on waitlist pages to prove interest when beta-testing new offerings before full launch.
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Kudowall captures video testimonials that feel authentic and real. Build trust through customer proof that converts—turning stories into revenue so you can scale with confidence.
Why Client Testimonials Help Agencies Build Service Waitlists
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Drive Early Signups with Beta Client Proof
Launching a new service (e.g., TikTok ads, retention marketing)? Testimonials from beta clients proving results drive waitlist signups—showing prospects the service works before you've scaled it.
Build Trust for Unproven Service Offerings
Prospects hesitate to join waitlists for new agency services. Client testimonials from pilot engagements validate your new offering—reducing skepticism and increasing early adoption.
Collect Interest Signals to Prioritize Launch
Waitlist signups show demand, but testimonials from beta clients prove viability. Use both to validate whether to fully launch the service—testimonials turn interest into evidence.
Create Launch Momentum Before Full Availability
Sharing beta client testimonials on LinkedIn and in emails builds anticipation for your new service—creating FOMO and driving waitlist growth before official launch.
Convert Waitlist Signups into Paying Clients Faster
Waitlist members are warm, not sold. Send them beta client testimonials showing results—warming leads and increasing conversion from waitlist to signed contract when you launch.
Example
You launch a LinkedIn ads service for B2B SaaS. After 2 beta engagements (38% lower CPL, 32% higher lead quality), you create a waitlist landing page featuring beta testimonials: 'Their LinkedIn ads delivered qualified leads we couldn't get elsewhere.' You promote on LinkedIn and email. 53 companies join in 30 days. At official launch, 22 convert to paying clients within 60 days—testimonials pre-sold the service.
They loved it, why not you?
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Simple, easy, yet effective SaaS to showcase testimonials when prospects need reassurance before making a decision.
Vikas Tiwari
Co-founder & CEO at What a Story
I just signed up and could immediately use this to showcase social proof on projects I recently completed
Gideon Fernandez
Founder at Velocity Sense
Plot twist: We actually need YOUR testimonial here. Wild, right?
Empty testimonial slot #4. Will trade for your honest feedback
This could be you talking about how Kudowall changed your business
Another happy customer waiting to share their success story
Simple, easy, yet effective SaaS to showcase testimonials when prospects need reassurance before making a decision.
Vikas Tiwari
Co-founder & CEO at What a Story
I just signed up and could immediately use this to showcase social proof on projects I recently completed
Gideon Fernandez
Founder at Velocity Sense
Plot twist: We actually need YOUR testimonial here. Wild, right?
Empty testimonial slot #4. Will trade for your honest feedback
This could be you talking about how Kudowall changed your business
Another happy customer waiting to share their success story
Simple, easy, yet effective SaaS to showcase testimonials when prospects need reassurance before making a decision.
Vikas Tiwari
Co-founder & CEO at What a Story
I just signed up and could immediately use this to showcase social proof on projects I recently completed
Gideon Fernandez
Founder at Velocity Sense
Your success story could inspire the next customer. Ready to share?
We're saving this spot for your glowing review
Imagine your brand's testimonial right here. Make it happen.
Real customers. Real results. Yours could be next.
Simple, easy, yet effective SaaS to showcase testimonials when prospects need reassurance before making a decision.
Vikas Tiwari
Co-founder & CEO at What a Story
I just signed up and could immediately use this to showcase social proof on projects I recently completed
Gideon Fernandez
Founder at Velocity Sense
Your success story could inspire the next customer. Ready to share?
We're saving this spot for your glowing review
Imagine your brand's testimonial right here. Make it happen.
Real customers. Real results. Yours could be next.
Frequently asked questions
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Related Use Cases
Explore more ways to leverage customer testimonials for your business growth
Product Launch
Use beta client testimonials when launching new agency services.
Email Marketing
Send testimonials to waitlist members to warm them before launch.
Website Landing Pages
Feature beta testimonials on waitlist landing pages to drive signups.
LinkedIn Posts
Share beta client testimonials on LinkedIn to build waitlist momentum.
Build Trust
Establish credibility for new services with authentic beta client proof.
Lead Magnets
Combine waitlist pages with lead magnets featuring service testimonials.
Still Relying on Testimonials Prospects Don't Believe?
Agencies are judged on the proof they can show — not the claims they make.
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